The Christmas holiday season is the busiest and most profitable time for every corporation. In order to boost their sales they need to advertise in a way that will give your company an advantage over others.
Advertising is still a key part in getting consumers to buy these products, even though Christmas is the biggest time of year when people spend their hard-earned money. Since we know people usually buy more around the holidays, it is the part of the company to put out catchy advertisements to pull in consumers to their product. The more money and effort you put into a good advertisement, the better chance you have of luring in consumers.
These advertisements are from the newspaper The Philippines Free Press on Dec 22, 1923. It is the oldest news weekly in the Philippines, established in 1907 which was founded by Mr. Robert McCulloch Dick.
Here is a glimpse of Christmas advertisements back then.
|LA PUERTA DEL SOL|
|Philippine Telephone and Telegraph Company|
|Tennis racket distributed by Squires Bingham Company &|
El Zenith Jewelry Store
|Sun Maid Raisins distributed by Pacific Commercial Company|
|Valspar Varnish distributed by Milton E Springer Co. &|
|IBECO Phonographs distributed by Beck's Department Store|
|Winchester Flashlights by C. Alkan, Inc|
|Anchor butter to make Bibinka, disturbed Filma Mercantile Co., Inc|
|Camera Supply Company|
|Columbia Bicycles distributed by Mori Bicycle Store|
|La Estrella Del Norte & United Buying Assoiation|
|Ford cars distributed by Manila Trading & Supply Co.|
|H.E. Heacock Company|
|Hike Shoe Place|
OTHER ADVERTISEMENTS FROM PHILIPPINES FREE PRESS MAGAZINE
|American Electric Co.|
|Book of Knowledge distributed by Associated Publishers|
|Watkins Mulsified Coconut Oil Shampoo|
|Durham & Duplex distributed by Squires & Bingham |
Gourepore distributed by acific Commercial Co.
|Aceite Oil distributed by Lambert Sales Co.|
|FIRESTONE Tires distributed by Pacific Commercial Company|
|Chamberlain's Cough Remedy & |
Billiard and Pool tables by Gibson Furniture Company
|Holeproof Hosiery by Hamilton Brown Shoe Store|
|ALADINO Lamps distributed by L.R. Aguinaldo|
|Chinwah distributed byMacondray & Company|
|C. Alcan, Inc. |
Rambler Shoe Co.
|McClellan Saddles distributed by Rui Hermanos|
|Silver Medals for Sports distributed by Victorina G. De Laperal|
|Melba Skin Cleanser distributed by C.W. Rosentock|
|Piedmont the Virginia Cigarette|
|International Agriculture Machines distributed by Macleod & Company, Inc.|
|The Standard Oil Company of New York|
|Lavol for Eczema distributed by DDD Comapany|
Bracelet Watch distributed by George Orfaley
|Willys - Knight Sedan distributed by Philippine Motors Corporation & |
|CAFIASPIRINA Tablet by Bayer Co.|